AI Film Studio — Amsterdam

The hidden daydream.

Moving image from the latent space.
Stories that feel human, made otherwise.

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Manifesto

Every image that ever existed lives hidden in mathematical space, waiting to be dreamed into form.

35 Labs is an AI-native film studio based in Amsterdam. We make animated short films using generative models — not as a gimmick, but as a genuine medium with its own aesthetic language.

We believe the frontier between human imagination and machine synthesis is where the most interesting cinema is being made right now. We are building there, frame by frame.

Our work is directed by humans who understand both the emotional logic of storytelling and the mathematical logic of diffusion models. The result is something neither could make alone.

We make cinema for the Netherlands and Mexico — two cultures with a deep appetite for visual storytelling and an openness to the genuinely new.

The People

FS

Frank Sierra

Founder & Technical Director

His journey into AI began in philosophy — specifically with Masanao Toda's thought experiment about autonomous agents (Fungus Eaters) designed to survive alone on another planet. That question — how do you build a machine that genuinely acts in the world — pulled him through cognitive neuroscience, computer vision, and into generative AI. Now he applies the same question to cinema: how do you build something synthetic that genuinely feels.

LV

L.V.

Creative Producer

Her intellectual home is the edge of language — she wrote her thesis on Wittgenstein, the philosopher who argued that what cannot be said must be shown. Cinema, for her, is the logical conclusion of that insight. Trained in philosophy and film, she built El Olvidado — The Forgotten One — from an idea into a place people chose as their own. She produces with the same instinct: find what words cannot carry, and make space for it.

Our Approach

01

Write first,
generate second.

Every film begins with a script and a storyboard. The story drives the machine — not the other way around. We are storytellers who happen to use AI as our camera.

02

Consistent worlds,
consistent souls.

Character consistency across AI-generated shots is a hard technical problem. We solve it through fine-tuned character models and a rigorous production pipeline built in-house.

03

Made to feel
something.

The measure of every frame is not technical quality but emotional truth. If it doesn't move you, it doesn't ship. That standard guides everything — from the prompt to the color grade.

First Work

In Production

Our debut short film is in development.

A 2–3 minute proof of concept exploring a single character, a single environment, and a story that earns its final image. Built to stress-test our pipeline and establish our visual voice.

Currently in pre-production

Get in Touch

Let's make something real.

We are open to conversations about co-production, distribution, commissioned work, and collaboration. We are based in Amsterdam and work across European and Latin American markets.